• Sales
  • Bentonville, AR, USA
  • Full Time

TITLE: National Account Manager WM, SAM'S, Costco, and AAFES


REPORTS TO TITLE: VP, Sales  (Title)

LOCATION: Bentonville, AR


Responsible for generating profitable business on the Walmart, Sam's Club, Costco, and AAFES accounts by developing and implementing a comprehensive sales plan that includes new and existing sales strategies and tactics. Directly responsible for expanding new relationships and cultivating existing account relationships by:

  • Learning detailed information about the customer (including strategic challenges and priorities);
  • Identifying key decision makers and coordinating necessary meetings (including Top to Tops) with the account and Fiskars teams;
  • Prioritizing opportunities critical to the customer/account includes in-line, new category and promotional;
  • Ensuring professional sales coordination and planning (including forecast/report sales accuracy) and develop and deliver account proposals and market plans.
  • Responsible for managing the line review process for their respective account includes efficiently utilizing all Fiskars resources (channel, product marketing, pr, sales analytics).



Major Responsibilities:

% of Time

Build account relationships and generate profitable business directly with customers and rep groups by understanding the customer challenges, priorities and needs, as well as by knowing detailed information about the account, who the key decision makers are and what it takes to close the sale.


Analyze sales data and provide accurate forecasting to ensure operational efficiency and high levels of service.


Provide appropriate sales planning and coordination by working with Product Management, Demand Planning, Operations, and Marketing in order to create comprehensive sales plans and proposals that sell profitably for key customers.  Lead internal strategy and execution meetings.


Manage expenses, as well as account administration, to ensure that internal and external resources are utilized accordingly to develop and strengthen relationships directly with key customers and rep groups.


Coordinate and attend internal sales meetings, customer meetings  and occasional trade shows to create awareness and develop sales opportunities in key strategic channels to ensure that Fiskars is viewed as a leader in the market and a desired partner.




Position & Department

Nature/Purpose of the Interactions

Sales Managers

Assist with planning and customer strategy by analyzing customer market and consumer data.


Assist with designing research for new and existing products.

Product Management

Collaborate on line planning, new product introductions to the customer, and promotional planning.

Demand Planning

Collaborate, using analytics, to forecast 18 months out on in-line and promotional programs.


External Contacts

Nature/Purpose of the Interactions


Develop and maintain strong business building relationships.









Bachelor's degree

Bachelor's in Business


7+ years progressive selling experience in CPG with major retail accounts.



Interpersonal Communication; Customer Focus; Line Review Planning Skills; Analytical Reasoning; Business Acumen


Proven experiences or successes

Demonstrated ability to achieve sales targets for key accounts



Offers are contingent on a pre-employment drug test. This is due federal contracts and our obligation to being a drug-free work place. 

Gerber Legendary Blades is an Equal Opportunity Employer with a drug free environment. We are committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

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